How to Get Backlinks to Your Website

What is Backlink?

Backlinks might be a problem when starting from scratch on a new website. The term “backlink” refers to a connection between two websites. You may get backlinks if another website links to your blog article in one of their entries, for example.

For SEO purposes, you want a lot of backlinks pointing to your site to ensure that your content and website are prominently shown in search results. There are various ways to find out who and how many other people are linking back to your content. Simple backlink analysis may help you do this.

Analyzing your site’s backlinks may tell you a lot about how well your articles and pages rank in search engines. Let’s discuss backlinks and how to get more.

What is DoFollow and NoFollow Backlink?


A link that directs traffic to your website and allows Google and other search engines to scan and crawl it is known as a “Dofollow” link. Links that are marked as “dofollow” convey the authority of the linking site’s PageRank to the target site, which aids in search engine optimization (or web page).

Dofollow links, often known as backlinks, are created automatically by the majority of HTML editors for websites, and they are used by the anchoring tag part. Coding isn’t necessary.


In most cases, a link designated as “Nofollow” will not be taken into account when determining a website’s PageRank. Publishers may tag links with the “nofollow” attribute, which tells search engines like Google and Bing that the links should not be counted as “points” or “votes” in the algorithm that determines where a website appears on the search results pages (SERPs).

Nofollow links, on the other hand, have modified PageRank calculations. The Nofollow link tag will no longer be regarded as a command by Google’s crawlers and indexers starting on March 1, 2020. Consequently, Nofollow links can transmit PageRank scores if the algorithm thinks that doing so is beneficial for indexing and ranking reasons.

Search engine crawlers can comprehend the connection between linked pages by using various methods of tagging links as Nofollow.

Advantages of Good Backlinks

Perks of Better SEO

Your website’s off-page SEO metrics will increase as a result of backlinks. If you can gain a lot of high-quality backlinks to your website, your total SEO score will improve.

Rankings Improved

Having high-quality backlinks to your website may help your website rise in search engine rankings, such as Google, Bing, and Yahoo. Our is, perhaps, the most critical consideration for several website owners on this list.

PageRank is the technology that powers Google’s ranking algorithm. For this approach, the most important component is a web page’s inbound links. The popularity of a page is used to lend a value to it, and it is this popularity that determines where a URL appears in the SERP for targeted keywords.

Search Engine Optimization (SEO)

You’ll see a rise in search engine exposure when your keyword rankings improve Higher-ranking websites, on the other hand, tend to rank for a wider range of keywords. Having your material seen by a larger variety of search queries, which you may have particularly targeted via on-page SEO, is another advantage of having backlinks in SEO.

Disadvantages of Bad Backlinks

Single SEO Element

Having backlinks doesn’t guarantee that your website will get a large number of visitors; to attract targeted traffic, it must also have a variety of other elements such as high-quality content and relevant backlinks.


Overuse may result in a Google penalty, which can have the unintended consequence of decreasing search traffic rather than boosting it, as is the case with spammy or low-quality links.

Webpages With Unsatisfactory Content Are Common

A further issue is that there are a great number of websites, making it quite challenging to locate websites that can provide high-quality backlinks. If a website receives links from other websites that are considered to be of poor quality, then the website will be penalized by search engines as a consequence. Regarding backlinks to a website, one should thus prioritize quality above number.

12 Ways to Get Backlinks

  1. Profile Creation
  2. Blog commenting
  3. Social Share
  4. Forum Posting
  5. Quality In-depth Link Worthy Content
  6. Create Skyscraper Content
  7. Backlink from Infographic
  8. Help A Reporter Out (HARO)
  9. Guest Posting
  10. The broken link-building method
  11. Write testimonials
  12. Competitor Analysis

Why do you need a personal website? Here is the link to my article on why you need a personal website.